Thursday, January 29, 2015

Google fourth-quarter revenue misses Wall Street target, shares fall

People are silhouetted as they pose with laptops in front of a screen projected with a Google logo, in this picture illustration taken in Zenica October 29, 2014. REUTERS/Dado Ruvic



People are silhouetted as they pose with laptops in front of a screen projected with a Google logo, in this picture illustration taken in Zenica October 29, 2014.


Credit: /Dado Ruvic






- Google Inc's (GOOGL.O) (GOOG.O) revenue grew 15 percent in the fourth quarter, falling short of Wall Street's target on declining online ad prices and unfavorable foreign exchange rates.

Shares of Google fell 3.5 percent to $493 in after-hours trading on Thursday.


Google said on Thursday the average price of its online ads, or "cost per click," decreased 3 percent year-over-year in the fourth quarter, while the number of consumer clicks on its ads increased 14 percent.


Consolidated revenue in the three months ended Dec. 31 totaled $18.10 billion, compared to $15.71 billion in the year-ago period. Analysts polled by Thomson I/B/E/S were looking for revenue of $18.46 billon.


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